AI Agents for Hospitality

Your hotel's AI
ambassador.

One AI brain for hotel AI search discovery, sales, guest experience, and destination commerce

MAIIA connects hotel knowledge, offers, and destination content across AI search, your website, guest apps, and staff handoff. AI that sells, serves guests, and stays under your control.

MAIIA connects your hotel knowledge, offers, services, and local destination content to every place guests ask, decide, book, stay, and buy — from AI search and your website to guest apps, social channels, and staff handoff.
MAIIA is not a chat widget. MAIIA is AI that sells, serves guests, and stays under your full control.

Limited offer

MAIIA AI Concierge
  • AI visibility where guests search
  • Website, guest app & staff in one stack
  • Single source of truth for every channel

made by hotels - for hotels, with ❤️

Hotel partners including Fontana, Sunce, Mona Plaza, Biogor, Nobel Hotel Group, Courtyard by Marriott, Crni Vrh, Hotel Palisad, and Zepter Hotels

End-to-end approach

One platform. Three hotel
revenue channels.

MAIIA works across three connected experiences — each designed to improve a different hotel outcome: direct bookings, guest spend, and commercial control.

AI Agent to AI Agent Protocol

AI-Search Discovery Convert ChatGPT and Gemini searches into direct conversations with MAIIA agent, answering directly to any inquiry.
increase AI search visibility drive traffic from AI search

Pre-Arrival Sales

Website AI Sales Agent Turns guest questions into bookings, upgrades, and pre-arrival sales.
capture leads convert visitors to bookings pre-arrival upsell

In-Stay Experience

Guest AI Companion MAIIA Guest app personalizes the stay and helps guests discover, plan, and book more during their trip.
travel guides & itineraries hyper-personalized upsell allergens / diets align

Commercial Control

AI Control Center Shows your team what guests view, click, and book — and helps improve performance continuously.
auto AI training business analysis full control
Something needs human touch? MAIIA notifies the right team

This is how MAIIA sells

Revenue isn't a promise.
It's a built-in mechanism.

Six ways MAIIA AI agents generate value — visible in every conversation, every recommendation, every guest interaction.
With you in control, from property discovery to the end of guest journey.

Select use case

01 / 06
1.AI Search discovery
2.Pre-arrival
3.During stay
4.Always on
5.Dining trust
6.Full control

01

Discovery beyond the results page

From classic search to AI agents with live access to hotel data

SEO puts you on Google. GEO helps models quote you. MAIIA's AI Agent to AI Agent — A2A protocol connects AI assistants such as ChatGPT and Gemini to your MAIIA CMS so rates, rules, and offers stay current for those AI assistants and your own channels—one source of truth instead of three parallel edits or separate systems.

1 / 6

AI agent search discovery

Stay relevant in AI era

Guests already plan trips in ChatGPT, Gemini, and similar tools—not only on Google. Your hotel needs the same accurate rooms, rates, and offers everywhere they look, updated from one place you control.

01

How guests find you now

When travelers ask AI,your hotel should be in the answer

Learn more

MAIIA publishes your live offers to the AI assistants your guests already use, directly from your CMS—so recommendations match what you sell today, not outdated website pages or third-party listings. Each edit you make in your CMS is instantly available to leading AI assistants such as ChatGPT, Gemini, and Claude through the A2A (agent-to-agent) protocol. With MAIIA, all CMS content is instantly optimized for Generative Engines (GEO), so you can focus on your offers while MAIIA handles the technical work automatically.

Purpose
Focus
Goal
User behavior
Success metric
Content style
Content format
Key platforms
SEO

SEO helps your hotel to be ranked in Google, Bing, and other search.

Keywords & links

What people type into Google

Rank in classic search

Show up on the results page

Search-first discovery

Google, maps, OTAs—where new guests find you before they ever open MAIIA

Organic traffic & rankings

Clicks from search

Keyword-led pages

Titles, headings, meta descriptions

Content format

HTML pages, blogs, landing URLs

Key platforms

Google Search, Bing

GEO

GEO helps AI quote you.

Context & trust

Clear facts AI can quote with confidence

Get cited in AI answers

Your hotel named when guests ask an assistant

Ask an assistant before they call

Your MAIIA-managed articles & property data are what models can quote about rooms, F&B, spa, POIs

Mentions & citations in AI

Share of voice in generated answers

Authoritative, structured copy

Easy for models to reuse accurately

Content format

FAQs, schema, entity-rich text

Key platforms

Google AI Overviews, Perplexity, etc.

A2A

A2A helps AI act with your real hotel data—starting with how guests already search, in ChatGPT and similar tools.

MAIIA CMS, auto optimizes for AI agents

Rates, rules, promos, even events, presented to AI agents in real-time

Be the hotel ChatGPT recommends with real offers

Without needing to constantly update your website or GEO

Live AI search of all MAIIA channels

Website widget + guest app—one CMS powers all answers looked for through AI search

More direct traffic, more direct bookings

Less OTA dependence

Clear, current, actionable

AI agents know the current offer instantly

Structured offers + bookable paths

Room types, packages, FAQs machines can read and answer in chat immediately

ChatGPT

Gemini, Google AI, Apple Intelligence, Claude, Perplexity

What hotels gain

sell more than rooms.

More direct bookings. Save on Google Ads

The Website AI Sales Agent helps guests find the right room faster, shows relevant room options with visuals, and sends them to the right reservation path, saving you thousands on OTA commissions and Google Ads.

More pre-arrival and in-stay revenue

MAIIA promotes upgrades, wellness, dining, tours, traveler bundles, and destination experiences before arrival and during the stay.

Less pressure on guest-facing teams

MAIIA handles repetitive guest communication and escalates when a conversation needs staff support. MAIIA Business Assistant also collects the leads and proposes the best conversion and upsell strategy, based on guest needs and interests.

Go-live in days, not months

Automated content scraping keeps hotel knowledge current, while simulation-based QA stress-tests the AI before guests do — keeping hallucinations below 2%.

Full control over AI

Configure what MAIIA knows, how it responds, and when it escalates — all without writing a line of code.

Better AI visibility and future readiness

Put your hotel in front of guests searching with AI — and stay ready as how guests discover hotels keeps evolving.

Visibility on

Booking.com

NOW COSTSup to

30%

Want to learn how MAIIA can help your hotel to
reduce OTA dependence and stay relevant in the AI era?
Book a personalized demo.

The MAIIA Ecosystem

Your hotel does not need yet another chatbot.

Your hotel does not need yet another chatbot.

It needs end-to-end AI agent platform that can make hyper-personalized upsells, guide the guests, and be found by and talk to another AI.
Without hallucinations.

Do you want hotel-safe ai?

MAIIA Concierge is a robust end-to-end agentic AI platform, consisted from 3 apps and several connected modules. Each app serves a different moment in the guest journey — from the property discovery on AI search, first website visit to the last night of the stay. Behind them all: AI agents that learn your hotel, follow your sales strategy, and create hyper-personalized offers in each conversation.

01 / 05

Select platform part

01 / 05
04

Agentic Research

Your AI doesn't just answer — it researches. It continuously builds a knowledge map of your destination: attractions, experiences, events. When a guest asks, the answer is already there.

Learn more
Agentic Research
05

No AI hallucinations

MAIIA AI agent can perform QA tests and identify AI knowledge gaps, that would lead to AI hallucinations automatically. MAIIA Agent does this by performing hundreds of tests, mimicking different user personas and their use cases. When completed Agent forms a report, identifying the potential hallucination risks, with advice on how to avoid them.

Learn more
No AI hallucinations
01

Website AI Sales Agent

Your AI sales representative, embedded directly on your website. It recognizes visitor intent, bundles rooms with spa treatments and dining experiences, and guides every conversation toward a direct booking — before the guest ever reaches an OTA.

Learn more
Website AI Sales Agent
02

Guest App

A mobile-first guest app opened in one tap — no download, no login. Guests can explore events and offers, view menus tailored to dietary needs, discover spa treatments and how to combine them, and browse curated local recommendations. MAIIA adapts to each guest's intent, turning every interaction into a subtle ancillary revenue opportunity.

Learn more
Guest App
03

AI Control Center

The question isn't "AI or no AI." It's whether it hallucinates — or you control it. Set the knowledge, the strategy, and the tone. Add a seasonal menu and it's live across every app within minutes. See every conversation, every recommendation, every conversion. Not a black box. A glass one.

Learn more
AI Control Center
04

Agentic Research

Your AI doesn't just answer — it researches. It continuously builds a knowledge map of your destination: attractions, experiences, events. When a guest asks, the answer is already there.

Learn more
Agentic Research
05

No AI hallucinations

MAIIA AI agent can perform QA tests and identify AI knowledge gaps, that would lead to AI hallucinations automatically. MAIIA Agent does this by performing hundreds of tests, mimicking different user personas and their use cases. When completed Agent forms a report, identifying the potential hallucination risks, with advice on how to avoid them.

Learn more
No AI hallucinations
01

Website AI Sales Agent

Your AI sales representative, embedded directly on your website. It recognizes visitor intent, bundles rooms with spa treatments and dining experiences, and guides every conversation toward a direct booking — before the guest ever reaches an OTA.

Learn more
Website AI Sales Agent
02

Guest App

A mobile-first guest app opened in one tap — no download, no login. Guests can explore events and offers, view menus tailored to dietary needs, discover spa treatments and how to combine them, and browse curated local recommendations. MAIIA adapts to each guest's intent, turning every interaction into a subtle ancillary revenue opportunity.

Learn more
Guest App

MAIIA Social

coming soon

Too many Instagram
and Facebook messages?

connect your business account with MAIIA Social.

Relax and collect leads in no time.

MAIIA Social will soon enable Instagram and Facebook messaging automation connected to the same hospitality AI Control Center — and to the same WhatsApp, Viber, and Telegram workflow layer behind it.

  • Real-time sentiment analysis.
  • More leads.
  • More intelligence.
  • More channels.
  • Less missed opportunities.

MAIIA social early access

Tell us about your property and we will follow up with early access details.

See MAIIA in Action

Most hospitality AI tools can answer simple questions. Few can actually upsell with confidence.

Watch how MAIIA AI agents create hyper personalized offers across every guest touchpoint, understanding the user and aligning with their need and actual journey.

Convert website visitors into direct bookings

Tap to expand
Explore
Explore
Explore
See platform

Built for daily victories

Languages

All

Sell and support in the visitor's language without scaling headcount.

You choose the supported interface languages.

Always selling

24/7

Questions don't wait for business hours.

Late-night intent gets answered while your team is offline.

Booking engine

Any

Guests link through to the reservation flow you already use.

MAIIA collects and sends you top warm leads, so your sales team can contact them.

Your rules

100%

Knowledge, offers, and tone are set in the AI Control Center.

You control AI Sales strategy and your Brand tone.

AI assisted setup

MAIIA thrives where most hotel AIs fail.

Most hotel AIs fail before a guest ever asks a question — because they start from weak source material: scattered pages, incomplete offers, static PDFs, and fragmented descriptions. Senior management needs to chunk material, make Q&A pairs, and repeat AI training every time content changes, so
setup often takes 30+ days and pulls senior staff away from running the hotel.

Typical hotel AI

Manual content preparation

Hotels do not have time to prepare AI-ready knowledge from scratch.

Retraining overhead

Every new article or offer update becomes another hidden cost and another training task.

Weak commercial answers

When the source material is weak, the AI sounds generic, hallucinates, or misses the chance to sell.

Even with lengthy and costly 30+ days setup, most hotel AI tools help you only with chat.

MAIIA hotel AI Agent

Auto content preparation & setup

Agents scan property and destination, structure offers and rooms, and deliver review-ready knowledge — no manual chunking by your team.

Auto AI training - no hidden costs

Change a price, menu, or offer in the CMS and every MAIIA channel updates within minutes — no retraining tickets and no hidden fees.

Hotel ambassador across channels

One agent across rooms, dining, spa, local knowledge, business and guest context — answers that recommend real packages, involving staff only when needed.

MAIIA helps you sell, control AI, be discovered and reduce OTA dependencies — out-of-the-box in just a few days.

Typical hotel AI
AI
Assistant
We're celebrating our anniversary. What do you recommend?
Thank you for your message. For packages, please contact our reservations team at reservations@hotel.com or call +1 800 000 000.
No packages found. Guest goes elsewhere.
No knowledge of packages or offers
Cannot show article cards
Deflects to staff — trust lost
MAIIA hotel AI Agent
Full knowledge — rooms, spa & dining
Real article cards shown inline — books instantly
Pre-arrival revenue committed before check-in

AI assisted setup

Go live in as little as 3 days

Deploy your property in as little as 3 days and save up to 30 days and thousands of euros on AI setup
with MAIIA Agentic research automation

Agentic research automation

Save up to 30 days on AI setup

MAIIA’s research agents autonomously scan hotel and destination sources, automatically structure content, and enrich it — handing you a complete, editorial-ready knowledge base before you go live.

Optimized for GEO and AI search. Automatically.

See setup steps
MAIIA POI Manager
Running
Budva, Montenegro
Retrieve Enrich Review & Publish
0 POIs found
0 Enriched
0/6 Categories
Scanning… Status
0%
Scanning

Hotel-safe AI

Protect the hotel from made-up offers, weak answers, and missed knowledge gaps

Hallucinations are one of the biggest problems in hospitality chatbots. MAIIA reduces that risk by grounding answers in a central CMS and testing the system with hundreds of simulated guest questions, requests, complaints, and use cases before and after launch.

Single source of truth

Approved CMS content keeps rooms, offers, promos, and guest-facing information consistent.

Simulation-based QA

A dedicated AI system stress-tests the experience across common guest types and scenarios.

Knowledge gap reporting

Hotels receive actionable advice on what to improve before gaps become guest-facing problems.

MAIIA Anti-hallucination system

Built to keep hallucinations below 2% through CMS grounding and simulation-based QA

MAIIA does not just answer. It stress-tests itself before guests do.

MAIIA character review—searching the knowledge base for errors
Beyond traditional search

Travelers are already asking AI where to stay.
What does it say about your hotel?

When someone asks "best boutique hotel in your destination" — AI systems answer based on the structured data they can find. Hotels with rich, organized knowledge get recommended. The rest get skipped.

Where your future guests search today
ChatGPT
Gemini
Perplexity
Copilot
Meta AI
Claude
# Property Rooms Dining Wellness Local Booking Score
1 Your Hotel with MAIIA 96
What AI recommends to travelers
Rooms "Sea-view suites with private terraces, king beds, rainfall showers"
Dining "Rooftop Mediterranean restaurant, chef's tasting menu, local wine pairings"
Wellness "Full-service spa, thermal circuits, couples' ritual packages"
Local "Curated sunset tours, old town walking routes, hidden beach guides"
Booking "Direct booking link, real-time availability, best-rate guarantee"
2 Azure Bay Resort 62
3 Grand Meridian Hotel 41
4 Park Vista Suites 14

MAIIA structures your hotel's knowledge — rooms, dining, experiences, destination context — so AI systems worldwide represent your property accurately, completely, and first.

The hotels that don't do this? They're somewhere below the fold. You're not.

Real-time action, not just chat

Route leads, requests, complaints, and service moments to the right team in real time

MAIIA performs real-time sentiment and NLP analysis across all conversations. When human intervention is needed, it categorizes the conversation, asks the guest for contact details, and routes the case to the right WhatsApp, Viber, or Telegram group.

Faster lead handling

Sales opportunities go to the right people immediately.

Less manual triage

Teams do not need to monitor every conversation manually.

Better guest recovery

Complaints and urgent cases are surfaced before they are missed.

MAIIA does not just talk to guests. It wakes up the right team at the right moment.

MAIIA Business Assistant

Help your team keep up with what no one has time to read

Hotels generate more conversations than a human team can realistically review. MAIIA Business Assistant turns that conversation volume into daily intelligence.

Lead intelligence

See the best leads and get advice on how to convert them.

Daily summaries

Get conversation highlights without reading thousands of messages.

Offer suggestions

Discover new ideas for packages, spa rituals, tours, and discounts based on real guest demand.

Ask MAIIA things like:

  • What leads did we get today?
  • What's the best approach to convert them?
  • What were the most important conversation highlights?
  • What new offers should we consider?

Grand Riviera

MAIIA Business Assistant

LeadsHighlightsOffers
Ask about leads, offers, or highlights
Insights
Inbox
Reports
Calendar
Team
Beyond the hotel

A single hotel competes.
A whole destination cooperates.

When hotels, tourism boards, municipalities, and experience providers share a single intelligence layer, a destination transforms. Every guest interaction becomes richer. Every region becomes more competitive.

01

Shared destination intelligence

Every property's local knowledge enriches the entire network. Attractions, events, seasonal highlights — woven into every guest conversation, across every property. The destination becomes the product.

02

Coordinated guest journeys

AI agents recognize returning guests across properties, coordinate experiences from pre-arrival to post-checkout, and build loyalty at destination level — not just property level.

03

Regional competitive advantage

A destination where every stakeholder runs MAIIA becomes the most bookable, most AI-represented region in its category. Not one property winning — an entire destination winning.

"

We're not selling software to hotels. We're building intelligent infrastructure for destinations.

MAIIA — Destination Intelligence Vision

Destination partnerships, DMO programmes, and multi-property deployments across EMEA.

Explore Destination Intelligence Talk to us about your destination →

Questions hotels ask

You don't need to be. MAIIA handles the AI. You do what you already do — know your hotel, your guests, and your destination. If you can post on Instagram, you can manage MAIIA.

You set the knowledge. You validate every answer. You see every conversation in real time. Nothing reaches a guest that you haven't approved. Not a black box. A glass one.

MAIIA handles the repetitive queries — room availability at midnight, "what time is breakfast," restaurant directions for the tenth time today. Your team focuses on what humans do best: genuine hospitality, personal touches, the moments that earn five-star reviews.

Our research systems map your hotel and destination in days. You review the content, refine what needs refining, and go live. Most properties launch within one week — not months.

Yes — any booking system. MAIIA links guests directly to your existing reservation page. No technical integration required. If your guests can book online today, MAIIA works with it tomorrow.

Seven languages and counting. Your AI responds in the guest's language, at any hour, with full knowledge of your hotel. A Japanese guest at 2 AM gets the same quality of service as a local guest at noon.

Everything runs through the AI Control Center. You set the sales strategy, the knowledge base, the tone, and the boundaries. You decide what your AI recommends, how it speaks, and when it hands off to your team. Total control, total visibility.

Chatbots answer questions. MAIIA's agents follow your sales strategy — they recognize booking intent, build behavioral profiles, bundle complementary offers, and develop guest relationships over time. The difference is between an FAQ page and a sales team.

Transparent pricing, based on the apps you choose. No hidden fees, no surprises.

Contact us →

Absolutely. Book a demo and we'll show you a live property — real conversations, real recommendations, real data. Thirty minutes. No obligations.

See what MAIIA looks like — for your hotel.

A 30-minute demo. Your property. Your destination. No obligations.

Or reach us directly

Free AI readiness assessment

We will review your property’s website and AI discovery signals, then email you a personalized readiness report to your email—typically within a few business days.

Book a demo

Tell us about your property and we will follow up to schedule a personalized walkthrough.